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VistaPrint España, S.L. >
Sem Manager
| Título de la oferta: | Sem Manager |
|---|---|
| Fecha: | 21/05/2012 |
| Empresa: | VistaPrint España, S.L. |
| Nivel de estudios: | Licenciatura |
|---|---|
| Área 1: | Marketing - Comunicación |
| Profesión 1: | Marketing |
| Requisitos: | • University degree in Business or Marketing required • Must have in-depth knowledge and understanding of DACH Search Market • Requisitos deseados: - Excellent organizational, analytical, communication and interpersonal skills • Self-motivated and able to work independently • Proactive and with a “can do” attitude • Planned and disciplined, detail-oriented and precise • Comfortable in competitive, high-performance target driven environment • Native German language skills (both written and verbal) are essential; strong English language • French language skills and or/experience within the Swiss market are a plus |
| Años de experiencia mínima: | 1 |
| Salario: | A convenir |
|---|---|
| Tipo de jornada Laboral: | Jornada completa |
| Tipo de contrato: | A convenir |
| País puesto vacante: | España |
| Provincia puesto vacante: | Barcelona |
| Población: | Barcelona |
| Funciones a desarrollar: | Why you, Why Barcelona, Why Vistaprint? Do you have what it takes to be part of one of the fastest growing Internet companies in the world? Do you want to live and work in beautiful Barcelona, one of Europe’s most progressive and cosmopolitan cities? Are you a successful SEM Manager with lots ofdrive and an entrepreneurial spirit? YES, then read on…… Vistaprint is one of the greatest success stories of the last 10 years. We have grown from 20 people and $5m turnover in 2002, to 2,300 and $600m in 2010. We are a Fortune 100 fastest growing company (35th) and have established a large presence in Europe from scratch in just 4 years. We are an acknowledged global e-commerce market leader, a data driven company with a unique business model that meets the huge, rapid growth in demand for our products and services. The Role As a SEM Manager for DACH (Germany, Austria, Switzerland),you will be working for the German Search team (Paid and Organic search, Social media), you will contribute together with the channel managers in their efforts to grow the Search Channel. You will manage the paid listings campaigns for Vistaprint’s website and will be responsible for the development and execution of the search acquisition marketing strategy within your market of expertise. The ideal candidate will be involved in all aspects of search engine marketing initiatives including keyword optimization and expansion. You will also be involved in the cross-functional company-wide effort to optimize the site and build quality links for organic search performance. You will work with external and internal resources to coordinate the Search performance against targeted goal including both bookings and profitability. Your performance will be measured against monthly and quarterly targets representing a constant level of sales growth. Responsibilities: • Lead the growth of the Search channels with P&L responsibility in the DACH region • Develop and execute the strategy to meet and exceed monthly and quarterly target levels for number of customers, overall bookings, marketing spend & contribution margin • Effectively coordinate other team members to manage the acquisition spend budget to maximize efficiency • Analyze mid and long term campaign development and identify past drivers and new opportunities for further growth. • Coordinate the strategy, creative, messaging and deployment of search listing copy, media and offer mix by keyword • Execute and measure Search marketing strategy at the keyword level • Play a key role in the cross-functional team effort to optimize the Vistaprint site for Natural “organic” search listings • Utilize internal and external resources to manage spend and campaigns • Manage relationship with external search partners and internal Vistaprint team-members to ensure that the Search channels performance is optimized • Ensure that rapid testing andlearning continue within the channel to promote incremental growth and critical breakthroughs • Participate in the localization of all content and creative for the market |
| Número de vacantes: | 1 |
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