
Head of Email Marketing for an international Contact Center in Barcelona
Descripción de la oferta
* Design, test and execute email marketing campaigns.
* Set up A/B testing structure, creative and copy tests regularly to feed into the broader team, sharing campaign best practices.
* Responsible for developing and executing end-to-end multi-channel CRM strategies.
* Use dashboards and data to make smarter decisions.
* Engage with Analytics and Business Intelligence teams to understand and identify ways to increase candidate and client engagement, to better define the optimisation strategy.
* Owning and troubleshooting issues, identifying, and recommending solutions to the wider team.
* Managing a growing team of passionate CRM experts (4-6 people).
Perfil del candidato
* Degree in Business Management or Marketing
* You are a proven performer with demonstrable experience in setting and executing results-focussed CRM strategies.
* Strong analytical skills.
* Desire to work hands-on in a fast paced, analytical environment, while also working on multiple projects simultaneously, collaborating, and providing strategic direction across various technical and creative teams.
* Well versed in local and international email compliance & deliverability.
* Excellent level in English (any other EU language is a plus).
Oferta de empleo
* Multicultural, friendly and talented team.
* Ticket restaurant.
* Team building events.
* Competitive salary range.
* Permanent contract.
* Employee Referral Program Bonus.Design, test and execute email marketing campaigns.
Set up A/B testing structure, creative and copy tests regularly to feed into the broader team, sharing campaign best practices.